Hitchhikers Brewing Co. is a craft beer brand that I created. The beer specializes in a variety of flavors perfect for your next expedition. When I was creating this piece, I wanted to shed light on the adventures that existed by hitchhike. My ultimate goal was to create a product that not only made individuals more comfortable with the idea of hitchhiking but also promote it in a safer way with the right branding. With the beer I included a hitchhiking app that promotes hitchhiking in a safer format while also advertising Hitchhikers Brewing Co. beer.